Expert Business Book

Marketing and Publicity

Experience

At Nissen Public Relations we work on all nonfiction books with an emphasis on business books, business book marketing and working with CEOs, consultants, academics, and range of business authors for more than 20 years. We’ve placed our authors with leading publications, blogs, podcasts, national broadcast, and industry-specific media that reaches key, target audiences. Some examples of placements can be seen here.

Knowledge

You want your book to sell, of course! But many of our clients are looking to build their brand, develop or expand their platform, and acquire new business or speaking opportunities. As leading business book publicists we understand exactly what it takes to accomplish your goals using your book as the key promotional tool to deliver your expertise and knowledge to the media and beyond.

Commitment

Every book is different and each author has different needs and goals. We work closely with you to identify and create the specific strategies that will generate the impact and results that matter. There’s no such thing as just “hoping for the best” — we will change and adapt our plans to make sure our outreach is always on target and designed with maximizing your exposure to the right audiences.